Every day we hear about a new app claiming to be an email killer. Meanwhile email usage continues to grow. As of 2015, more than 200 billion emails are sent everyday. The majority, about 112 billion, are business related. Email usage is predicted to grow at 3% every year. For businesses to communicate with customers, email rules. Email is the only common denominator of communication that can cross all organizational boundaries. So what is the reality behind this growing perception of “Email Slayers”?